The R.M. Williams store in Pacific Fair was designed to reflect the quality, authenticity and durability that the brand is renown for. The new shop itself is warm and inviting, with a cool, modern, industrial take on wood and metal. As project manager and shopfitter, Storepro worked with R.M. Williams to install the retail fitout, as well as prototype for custom fixtures and finishes. This included bespoke merchandising racks finished in tupac black as well as track custom lighting to highlight different products. The successful collaboration between Storepro and R.M.Williams allowed for the creation of a carefully considered retail space that pays homage to the brand’s long and impressive history in its design.