Storepro

INSIGHTS

We believe that in order to deliver the best projects for our clients, we must understand the overaching trends occuring globally across consumers and the way we use built environments. We collate all of our thoughts here, for you to read and discuss.

The importance of creating communities in shopping centres

Is the golden age of shopping centres over or can bricks and mortar retail hubs still compete with the online giants? They can, says Storepro’s Shane Young, but they’ve got some work to do…

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Retail – Brand & Physical store

In omni-channel retailing, physical stores have become all the more important, both for retailers and for wholesalers – as a means of establishing and promoting their brand in the marketplace. Here, we are talking about “Brand” in its deepest sense – not just a name or a label, but the set of values and expectations; lifestyle and perhaps even world view embodied in a true brand. People want to be part of the world of a true brand. Think about R.M. Williams, or Lululemon or Ralph Lauren.

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